Applications for August 2025 are now open

THE GUIDED EDITION is for those who want to go through THE OPEN CORNER with structure and close guidance. This version follows the same course content but is designed for those who thrive with accountability and connection.

Instead of working through the material at your own pace, you’ll follow a structured schedule, with a new module unlocked every two weeks. To support your progress, we’ll meet for live Q&A sessions, where I’ll answer your questions, offer insights, and provide personalized feedback.

At the end of the program, you’ll also have the chance to join a 30-day Social Media Growth Challenge. During this time, I’ll work closely with you, offering guidance, ideas, and tailored feedback to help you boost your online presence and put into practice everything you’ve learned in the first four modules. You’ll begin to bring your vision into the world in a way that feels aligned, supported, and truly your own.

The course is limited to a small group, so you’ll be navigating this journey alongside fellow creatives—sharing experiences, challenges, and wins together.

Is THE GUIDED EDITION right for you?

This version is for you if:

• You want a clear, step-by-step approach to building your business with personalized feedback and support from Anna

• You thrive with structure, guidance, and set timelines

• You enjoy learning in a group setting with shared accountability and inspiration

• You value direct, personalized feedback through the course portal and live Q&A sessions

• You’re ready to commit to 10 weeks of focused learning, reflection, and implementation with support along the way

The Structure

THE GUIDED EDITION offers a structured learning experience, with modules released over a 10-week timeline. Rather than working through the material at your own pace, you’ll move through the course step by step, with new modules released every two weeks to help you stay focused and engaged.

To support you throughout the process, this edition includes 5 live Q&A sessions, where you can ask questions, receive feedback, and gain deeper insights as you progress. You’ll also have 6 months of access to all course materials, with the option to extend through a subscription.

It includes:

• In-depth video lessons filled with insights

• Downloadable materials to support your process

• Tools and resources to guide you every step of the way

• Worksheets with practical assignments and tangible exercises

• Ongoing check-ins and individual feedback from Anna via the course portal

• 5 live Q&A sessions for direct, personalized support and community connection

• A 30-day social media growth challenge with daily, direct, and individual guidance and feedback from Anna to help you apply everything you’ve learned in a tangible, consistent way

• Free bonus access to The Clay Corner (for ceramic artists)

Each stage is rich with content, so I encourage you to take your time. Watch each module in segments, rewatch sections, take notes, and complete the homework before the live Q&A session.

With this format, you’ll have the benefit of guided progression, accountability, and focused support.

How It Works

THE GUIDED EDITION runs twice a year, with our second edition starting on August 4. Each round will have a limited number of participants to ensure that everyone receives the space and attention they need. You’ll have full access to the course for 6 months, and we’ll work together over 10 weeks through structured modules and live Q&A sessions.

Next Group: AUGUST 4th
Course Timeline & Live Q&A Schedule

• Week 1 & 2: The Power of Personal Branding
  Live Q&A 1: 17 August 20:00 CEST (90 min)

• Week 3 & 4: From Concept to Brand
  Live Q&A 2: 31 August 20:00 CEST (90 min)

• Week 5 & 6: Social Media & Community Building
  Live Q&A 3: 14 September 20:00 CEST (90 min)
  

• Week 7 & 8: Working Through Blockages
  Live Q&A 4: 28 September 20:00 CEST (90 min)
  
  Final Integration + Bonus Content
  

• Week 9 & 10: Free access to The Clay Corner + Final Sharings
  Live Q&A 5: 12 October 20:00 CEST (90 min)

• Week 9 onward: Optional 30-Day Social Media Growth Challenge
  Receive close guidance and tailored daily feedback to put everything you’ve learned into practice in a tangible, consistent way. You’ll build momentum, grow your presence, and get direct one-on-one feedback from Anna.
  

By the end of 10 weeks, you will have:

• A fully defined personal brand and a business framework that keeps you and your art at the center
• A complete brand identity and strategy that reflect your values and creative vision
• Tools and techniques to consistently move through blockages and limiting beliefs
• A clear and actionable social media strategy tailored to your goals
• Extended Support (Bonus Content):
  • • A 30-day social media growth challenge with daily, direct, and individual guidance and feedback from Anna to help you apply everything you’ve learned in a tangible, consistent way
      
• Free Extra Content (optional – for ceramic artists)
  • • Foundational glaze knowledge to begin experimenting with confidence
    • Three of Anna’s personal glaze recipes
    • Practical knowledge to build and run a functional ceramic studio

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FAQ:

• What language is the course?
  The course is entirely in English and includes English subtitles.
• What happens if I can't join the live Q&A?
  The live session will be recorded and uploaded for everyone. If you can’t join us for the sessions, don’t worry—you can still send your questions, and I’ll make sure to address them during the live.
  
• Can I have lifetime access to the course?
  The course comes with 6 months of access, giving you plenty of time to watch and review the content at your own pace. Lifetime access is only possible through subscription. If you’d like to continue accessing the course after the 6 months, you’ll have the option to subscribe for €9/month and can cancel anytime.
  
• What if I have questions through the course?
  With THE GUIDED EDITION, you’ll have access to direct feedback on the course portal and biweekly live sessions, where I’ll answer questions that come up during each module. While 1:1 support is not included, I will make sure to address all your questions and provide individual feedback.
  
• What if I want extra support?
  If you’d like additional guidance, you can:
  

  - Book a private 1:1 session with me (check it out here).
  - Book a private Brand Development Mentorship with me (check it out here).